If you're a small business owner, you should be thinking "I'm going to hire someone to build me a website." Read on to learn why. Did you know that about half of all American businesses still don't have a website in place in 2018? Many of these businesses are, unfortunately, missing out on the opportunity to market their companies effectively due to their lack of a website.
If your business falls into this category, you should get in touch with a reputable website development company today and say, "Please build me a website!" In a matter of just a few weeks, a professional web designer can set you up with a well-designed website that will bring in more business and help you make more money.
Check out a few of the advantages of working with a web designer rather than trying to build your own website from scratch below.
Provides You With a Website That Looks Professional
If you're going to go through the trouble of creating a website for your small business, you want it to look as professional as possible. Otherwise, you might end up scaring off potential customers as opposed to instilling confidence in them.
A good web designer will sit down with you and talk to you about what you want to see on your site and what you want it all to look like. From there, they'll work to bring your ideas to life in a way that looks very warm and welcoming to customers.
Your web designer will present your products and services in a way that looks enticing to people. Everything will be organized so that people don't have any trouble tracking down the information they need when they visit your business site.
Allows You to Set Your Website Apart From Competitors' Sites
There are a lot of small businesses that opt to use a template to create their website. And while that's not necessarily a terrible idea, a template could leave you with a website that looks like your closest competitor's site.
A web designer can help you avoid this by customizing your site so that it looks unique to you. They'll come up with a basic design for you and then customize it based on your wants and needs. This will leave you with a site that will stand out from the crowd once it goes live.
By putting in a little bit of extra time, your web designer can let your customers know what makes your business different from all the rest. That should help to bring in more business over time and show people that you have something to offer that no one else does.
Makes Your Website as Responsive as Possible
You can design the most beautiful website in the world for your business. But if it doesn't load up quickly when people go to visit it, guess what? It's not going to do you much good at all!
Studies have shown that the majority of people will click "X" and abandon a trip to a website if it doesn't load up within just three seconds. That means that you need to work to make your website as responsive as it can be.
Your web designer will be able to work on the backend of your website to make it quicker from the moment someone tries to visit it. They'll also make sure it's as simple as possible to click around on the site and visit pages other than just the homepage.
On top of all that, your web designer will also optimize your website for all the mobile users out there. This is important because there are more people accessing the internet through mobile devices than ever before.
You want to make sure everyone can get to your site and enjoy it, regardless of what kind of device they're using to do it.
Helps You Take Advantage of the Latest SEO Practices
How familiar are you with search engine optimization, better known as SEO? If your response to that question is "What's SEO?", you're in trouble and need to say, "Build me a website," to a web designer right away.
By taking advantage of the latest SEO practices, you can make it significantly easier for people to find your website when they're searching for certain keywords on Google. Your web designer can put SEO practices into place so that your website is loaded up with the kind of content that will attract organic traffic to it.
Offers You the Opportunity to Update Your Website Later
There is no hard and fast rule for how often you should update your website.
Some experts have suggested that you should redesign your website every few years. But it all depends on what type of business you're in and what your website looks like at any given moment.
That being said, it'll be much easier for you to periodically freshen up your website when you work with a professional web designer. They can make it easy for you to do a redesign if you ever find that your website isn't serving its intended purpose anymore.
Gives You a Chance to Focus on Other Areas of Your Business
As a small business owner, you're busy! Most small business owners work at least 50 or 60 hours every week, if not more.
So rather than trying to tackle web design on your own, you should outsource the job to someone else. They can give you a chance to focus on the other areas of your business when you go to them and say, "Build me a website."
Call a Web Designer and Say "Build Me a Website!" Today
There is no reason for a small business to operate without a website these days. There are plenty of web designers out there who can help you get your website off the ground without forcing you to break the bank.
The key is to find one that will do a great job with your website and set you up for success in the future. Once you find a web designer who can do that, you should say, "Build me a website," right away.
Contact us to find out how we can help provide you with an affordable website today.